Be a wingman with L’Oreal Men Expert

Wingmen Jamie Redknapp, Peter Crouch and Jermaine Jenas

This Movember, we’re not asking men to be experts in mental health, but we can all be each other’s wingmen.

This Movember, we’re not asking men to be experts in mental health, but we can all be each other’s wingmen.

Movember has been proudly partnering with L’Oreal Men Expert for five years and their wingmen, Peter Crouch, Jamie Redknapp and Jermaine Jenas, who themselves are helping to challenge stereotypes by discussing the benefits of opening up and how reaching out for help had carried them through difficult times.

It’s not always easy to open up when times get tough, or to start a conversation with a mate who may be struggling. But reaching out and not shying away from important conversations is key to helping men stay mentally healthy.

That’s why our partnership is on a mission to challenge the stigma around men opening up and help encourage men of all ages to show their vulnerable side with pride and start a conversation. A key aim of the Be a Wingman campaign is to encourage everyone to reach out to the men in their lives.

To access helpful resources on how to have conversations with the men in your life who might be struggling, head to Movember Conversations.

Or visit your local Boots pharmacy to keep your upper lip looking fresh this Movember, with Men Expert donating 50p from every bottle of the Barberclub Beard Oil to Movember.

This Movember, Be a Wingman and start a conversation.

Published Oct 23 2022

Official Partners

Promotional Partners

Movember supports all individuals within the LGBTQIA+ community, including those who are lesbian, gay, bisexual, transgender, queer, intersex, and asexual. Health disparities exist, with LGBTQIA+ individuals experiencing higher rates of mental health issues and discrimination, often exacerbated by stigma in healthcare. We advocate for the right to self-identify, protection from discrimination, inclusive education, and rights-affirming healthcare, ensuring everyone can lead a healthy, dignified life.

Movember acknowledge the many and varied experiences of people navigating their health and wellbeing, those who support them and those who came before us whose stories, struggles and strength have shaped what we know. We recognise those who have generously shared their knowledge and wisdom with us and honour those we have lost too soon. Their knowledge, insight and expertise are essential to improving the design, delivery and evaluation of the work that we do and their experiences remind us why this work matters.

Movember Foundation is a registered 501(c)3 non-profit organization.